Optimized developer onboarding that delivers value to 73 million users
New developer portal was launched, speeding up the onboarding process for new customers.
Key Highlights
01
User Persona Analysis
In-depth analysis of key user personas, focusing on technical product managers and developers to understand their needs and pain points.
02
Information Structure Analysis
Comprehensive review and restructuring of documentation architecture for optimal navigation and discoverability.
03
UX & Structure Design
Custom, intuitive user interface design with an interactive sandbox, enhancing user engagement and learning.
04
Technical Writing
Creation of easily comprehensible guides and documentation that clearly communicate the value of each API endpoint.
05
API Review
Thorough review of TapiX API functionality to ensure clear communication of benefits and capabilities.
Ivan Dovica - COO, Dateio
Ivan Dovica
COO, Dateio
“Focus on product usability.”
Introduction
Established in 2013, Dateio is a fast-growing venture-backed Czech FinTech on a mission to bring insights to the modern consumer. Banking partner to several top-tier banks worldwide. As of end-2021, It has been awarded Deloitte technology FAST 50 CE and helps millions of users receive value through enriched transaction data and card-linked marketing platform.
Process
We faced the challenge of understanding our target persona to effectively communicate TapiX's benefits, shifting focus to developing vital developer touchpoints. Our approach involved analyzing key user personas, particularly technical product managers and developers. We then explored Tapix's functionality, focusing on the value of each API endpoint, aiding our tech writing phase. Simultaneously, our UX team designed a custom, intuitive user interface with an interactive sandbox, enhancing user engagement.
Result
We crafted a custom solution designed to streamline customer interactions, offering comprehensive insights for both new and existing customers. Our primary focus was on creating easily comprehensible guides, supported by well-structured APIs and a smooth user experience, leading to up to 60% support costs reduction.
