
Focusing all your attention just on your product never works in the long run. To have a sustainable business, you must take care of the team behind it.
This should be obvious when you think about it, but still, many companies choose to ignore their development teams and let them burn out. Which we can clearly see in organizations around us. We do not want to stand idly by and let the people and their product suffer. This is the main reason why we created a new approach through which we want to help them.
Our new approach is based on improving the Developer Experience, so thatâs why weâve started DX Heroes.
Developer Experience (DX) can be shortly described as a User Experience (UX) but from the other side of the product. These users are developers who, through proper cooperation, suitable tools, a pleasant environment, but also a product they like to develop, determine the level of Developer Experience.
We improve Developer Experience, because only happy developers can create exceptional software.

The core of the problem
Anyone who has worked in IT for a while, or creates a product, knows very well that sooner or later, he or she will encounter a number of issues that need to be resolved with his team.
The product development process isnât always grasped correctly, which can threaten the effort. We often see demotivated team members, high staff turnover, increased error rate, or even a significant increase in delivery time as the product moves into the later stages of its lifecycle.
In DX Heroes we realize that it is not easy to set everything up correctly right from the start. Often the starting conditions do not even allow to have a healthy developer environment. Maybe the team operated under a too-tight budget or with a strict deadline. This is sometimes necessary from the start but as your product grows, you cannot leave it like this. The common mistake is constantly overloading the team with unrealistic deadlines or high management expectations. On the other hand, the team may be underperforming because of inadequate tooling, bad architectural decisions, missing DevOps, or lack of basic team communication rules.
Author

Prokop Simek
CEOWith over 12 years of experience in software engineering, I leverage my expertise to bridge the gap between business goals and technology for our clients.