Why should you invest in DevEx?

February 25, 2025
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INTRODUCTION

In today’s fast-moving tech world, companies face a ton of challenges that slow them down — long development cycles, frustrated dev teams, and skyrocketing costs. A lot of these issues come down to one thing: developer experience (or DevEx for short). So when companies start focusing on DevEx, it doesn't just mean their developers will be happier — they can ship more and better, save money, and stay ahead of the competition as a result.
 

Why Developer Experience Matters

Let’s break down some of the biggest pain points:

The Competitive Advantage of Good DevEx

Beyond fixing internal problems, a solid DevEx strategy makes a company more agile and responsive to market changes. 
 

The Perks of Investing in Developer Experience

  • Better Collaboration: Clearer communication tools mean fewer misunderstandings and smoother teamwork.
  • Faster Releases: Companies with strong DevEx report a 50% boost in developer productivity, meaning faster feature rollouts.
  • Happier Employees: High job satisfaction reduces turnover, saving companies up to $30,000 per new hire in recruitment and training costs.
  • More Innovation: A great DevEx culture encourages creativity and experimentation, leading to products that drive revenue growth.
     

The Financial Impact of DevEx

If the productivity and efficiency gains weren’t enough, the financial case for DevEx is just as strong:

Real-World ROI

Let’s say a company spends $50,000 per year on DevEx improvements (better tools, training, workflow optimizations). If this investment leads to faster project completion and lower turnover, they could save $200,000 annually, a 4x return on investment.
 

What Happens If You Ignore DevEx?

Neglecting DevEx can have some serious consequences:

  • Falling Behind: Slow dev cycles and high turnover mean that your competitors move faster and will get ahead.
  • Higher Costs: Poor DevEx creates inefficiencies that make everything more expensive over time.
     

Conclusion

Investing in DevEx isn’t just about keeping engineers happy—it’s smart business. Better communication, faster workflows, and a motivated dev team mean higher efficiency, lower costs, and bigger profits. Companies that prioritize DevEx set themselves up for long-term success in a fast-moving industry.
 

If you’d like to improve the DevEx at your company but don’t know where to start, feel free to reach out to us. 
 

Author
Sabina Balejikova
Sabina Balejikova
Generalist

A generalist interested in ops, business, design and programming. Currently building apps with NextJS and diving into computer science.

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